Brianna Lipovsky is the Founder of Maison d’Etto. A former agency executive and brand builder who is marked by her incredible attention to detail, vast knowledge of the fashion, luxury, lifestyle and beauty industries, as well as her fierce passion for the equestrian world. Following over a decade of successfully working with top-tier brands, and running highly sought-after creative agencies in North America. A personal desire to have a business of her own as well as a creative outlet led to Maison d’Etto. Its development began with two of Brianna’s greatest passions: horses and scent. Brianna was intrigued by both as a young girl. Her first scent memory was riding a lawn mower with her father — the intoxicating scent of freshly cut grass, mixed with gasoline and the sharp metallic notes of the blades. Her further olfactive exposure took on a life of its own at the age of five when she rode her first horse and her life was irrevocably changed. From that point forward, her days were spent at the stables, caring for, cleaning, training and competing horses. With olfactive territories being developed in the first decade of life it’s no surprise that horses and nature serve as the pillars of inspiration for Maison d’Etto. Brianna began Maison d'Etto as a way of merging these two loves. The power of scent as a means of memory — of storytelling — has remained a constant source of curiosity and meaning throughout her life. When Brianna is not balancing family-life, launching her own brand, or running her own consulting agency, she can be found on a horse climbing her way up to the Grand Prix Level of Dressage – a discipline she describes as living, breathing art.