MODERN LUXURY SCENTS
TO INSPIRE CONNECTION
Maison d’Etto is a luxury brand of artisanal fragrances, created to inspire moments of connection, refection, well being — nurturing the human spirit one moment at a time (01). Gender-neutral creations developed with the intention of being noticed and designed for an undeniable connection, offer a new modern take on luxury fragrance.
We focus on five key aspects of connection — the sacred pillars that help us to achieve a sense of balance and wholeness. These include: connection to self, connection to others, connection to nature, connection to the world, and finally, connection to finding ones' purpose.
We draw inspiration from art, architecture and design as well as our unique interpretation of the contemporary equestrian lifestyle.
What does Etto mean? Etto is a combination of Ethics + Motto, created by writer, novelist and female polo player Courtney Maum. It represents the core truths and beliefs you carry with you despite where you are or what you are going through in life.
It also stands for "Each To Their Own". It is a brand that refuses to dictate values and beliefs to its wearer but rather empowers them to explore what Etto uniquely means to them.
Maison d'Etto is a study in collaboration. Working with award-winning graphic artists, perfumers, artisans, photographers, designers and engineers. Every aspect of Maison d'Etto is brought to life with love and passion.
Author & Naming
T: NYTimes Style Magazine
The Seasons Most Original Oud Perfumes
Perfect Scents With Maison d'Etto
Maison d'Etto Has Arrived at Casa Perfect
Town & Country
The 10 Best Fragrances to Wear This Summer
Town & Country
Beauty Director, April Long's Seasonal Pick
The Idea Mix Podcast
Maison d'Etto Founder on Finding Purpose
Elevate Your Skin-Care and Fashion For Spring
Weekends at Home: The Colony Palm Beach
A Love Letter to the Front Lines
Northeast Equestrian Life
This Is What Success Smells Like
My Equestrian Style
In The Saddle With Maison d'Etto
Ca Fleure Bon
Review of Macanudo by Mackenzie Reilly
Ca Fleur Bon
Review of Rotano by Carlos Benaïm