Notes from the Maison

The Journal

Perfumers, riders, muses, and the invisible languages between us. Essays worth returning for — never filler.

Mental Health Awareness + My Story The House

Mental Health Awareness + My Story

As we recognize Mental Health Awareness Month this May, I share my story in the hope that it encourages open conversation about our mental health struggles and triumphs....

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Scent Memory The House

Scent Memory

Taste and smell are closely linked as are smell and emotion, in fact, they are stored as one memory. Most of these memories, and therefore our sensory preferences,...

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Love Letter To You The House

Love Letter To You

Well-being is a cornerstone of Maison d’Etto’s ethos. It’s always been a priority for the luxury fragrance brand to nurture connection, whether it be to ourselves, our communities,...

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About Maison d'Etto The House

About Maison d'Etto

Brianna Lipovsky started Maison d’Etto with a very unusual concept: She wanted to create scents inspired by horses. Since launching last year, the luxurious, gender-neutral collection has become...

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“Taste and smell are closely linked, as are smell and emotion — in fact, they are stored as one memory.”
Scent Memory — The Journal