Fruity + WoodyEau de Parfum

Pinehurst

Effortless confidence, rediscovered. A light that refuses to go unnoticed, breaking clean through the surface.

Smells like
RambutanPineappleWoods
Perfumer
Pascal Gaurin
Suited to
Those returning to themselves
The horse
Pinehurst — radiant, confident, effortless
¥2,038Eau de Parfum ( 60 ml | 2 fl.oz. )
Available for Pre Order Only

The Discovery Set brings eight fragrances home for $98 — and carries a $50 credit toward the bottle you choose. Not a sample. A beginning.

Pinehurst, the horse behind the fragrance
The muse — Pinehurst
The Muse

Pinehurst

Radiant, confident, effortless

Known to those who loved him as Pineapple — bright, sun-drenched, radiant. Pinehurst arrived in a season of becoming someone new, the kind of partner who made the nervous feel brave and the uncertain feel sure.

Pinehurst represents the brilliance of connection and the ease of finding your way back to exactly who you are — effortless confidence, rediscovered.

The Wear

A scent in three acts

It opens

Rambutan and blood orange spark under pink pepper — sunlight breaking clean through the surface.

It turns

Jasmine, rose and geranium bloom over ripe pineapple.

It settles

Oud, leather and pine settle into sandalwood and cedarwood — confidence resting, sure of itself.

The Olfactive Profile

How Pinehurst wears

The scent, in the traditional language of perfumery — its family, its accords, and when it belongs.

Olfactive family
Fruity Woody Ambery
Sillage
Pronounced

The trail it leaves in a room.

Longevity
7–9 hours on skin

Eau de parfum concentration.

The seasons
Winter
Spring
Summer
Fall
Day + night
Worn day and night
Day 50%Night 50%

Smells like: Rambutan, Blood Orange, Pink Pepper ( Top ); Jasmine, Rose, Geranium, Pineapple ( Heart ); Oud, Leather, Pine Accord, Sandalwood, Cedarwood, Cypriol, Cashmeran ( Base )

Explore all the materials

Not sure yet?

The Discovery Set brings eight fragrances home for $98 — and carries a $50 credit toward the full-size bottle you choose. Not a sample. A beginning.

Shop the Discovery Set — $98
Accord
A blended impression of several notes reading as one — the chords of perfumery.
Sillage
From the French for 'wake' — the scented trail a fragrance leaves in the air behind its wearer.
The pyramid
Top notes greet first and lift away; heart notes carry the composition; base notes remain on skin for hours.
The Nose

Pascal Gaurin

“Anything that expresses extreme contrast — that's what inspires me most.”

Great-grandson of a bronze sculptor, Pascal is drawn to dense essences — resins and deep woods. It only takes a bale of hay, an uncultivated field or a stable to bring a smile to his lips.

“May these scents become meaningful metaphors in your own story.”
Brianna Lipovsky — Founder, Maison d'Etto
Complete the World

Pairs with

Pinehurst keeps its own company — the candle, the ritual, the rest of the collection.

Rotano

Rotano

  • Suede
  • Stallion
  • Cedarwood
Eau de Parfum60 ml ¥2,038
Karat EG

Karat EG

  • Rose
  • Fresh Earth
  • Patchouli
Eau de Parfum60 ml ¥2,208
Durban Jane

Durban Jane

  • Sandalwood
  • Orris
  • Ambrette
Eau de Parfum60 ml ¥2,038